I’ve even written a book on the subject, and created an e-learning course at for the Business Training Institute.
Program Developer for Touch Technology Conference Trade Show (2013): Chicago, IL, Designed the show and associated meetings, seminars, social events from the bottom up using Smartsheet project management tools: touchtechconference.com.
Designer and Director of National Promotional Tour – Private Sector/Sports (1997-1998): Challenge Business’ New World Challenge Promo Tour United Kingdom, Chay Blyth (retired, company for sale) — Designed and coordinated East Coast tour, through six ports between Miami and Boston,
Producer of Trade Show Seminar Program – Industry Association (1996-1999): Sail America (www.sailamerica.org) Newport, RI/Chicago, IL, Produced a program of three- to nine-day seminar series at seven to 10 shows annually, nationwide and in Canada. Program included up to 27 seminars,
Creator of Citywide Tourism/Attendee Retention Program – Industry Association/Tourism (1996): National Marine Manufacturer’s Association Discover Sailing/Discover Boating Program (www.strictlysail.com), Chicago, IL, Created a value-added trade-show attendee acquisition program based on the premise that the show buying demographic was primarily male with the desire to spend two to three days attending the show; whereas
Creator/Director of Global Boating Education Program – Industry Association (1994-1998): National Marine Manufacturer’s Association Discover Sailing/Discover Boating Program (www.discoverboating.com), Chicago, IL/New York, NY, In response to the National Marine Manufacturer’s Association charter to develop programs that help their member companies sell boats and marine products, we conceived of and developed the Discover Boating (originally Discover Sailing) which is a learn-to-sail and
