My claims to fame in this category are:

• Strategy and planning that create successful outcomes, and
• Plans that are project management tools rather than pie in the sky narratives of dreams and ambitions.

I create most plans in project management tools that output segments into narratives for seed revenue generation, for example, yet allow the managers of business development to green-light and assign tasks, apply milestones and deadlines, evaluate progress, make adjustments, staff up and much more. A preliminary outline of a business and marketing plan (or part of one), looks like this: